Privacy Policy

Responsible

emarketing AG
Landsberger Straße 110
80339 München
T +49 (0)89 – 18946560
E intelliad-support@emarketing.com

Principles

We take the protection of your personal data seriously. To guarantee that you are fully aware of the collection and usage of personal data on our websites, please read the following information carefully.

You can visit our websites without telling us who you are. Personal data (such as your name or your email address) will only be collected if technically necessary, as explained here. We will only collect personal data provided explicitly by you for each purpose, for example through your registration. We will not disclose your personal data to third parties without your express permission. We will only disclose your personal data to state authorities and institutions in accordance with the law or if we are legally obliged to do so.

Personal data that you have provided to us will be kept for the period of time currently stipulated by law and subsequently deleted.

We will protect your personal data from unauthorised access, usage and publication. We will keep your information in a secure, controlled atmosphere, with restricted access and publication. Our employees are bound to secrecy.

Tools used for web analysis and advertising comply with article 6, paragraph 1, letter f, General Data Protection Regulation (GDPR), for the needs-based design of websites, and safeguard the justifiable need of those responsible. The same is true of forms which must process data in order to answer customer enquiries. The rights of the claimant are protected by the use of special functions (e.g. automatic anonymisation)

Should we employ third parties to carry out specific tasks or services, they will only have access to your personal data as needed to complete their tasks. These service providers are obliged to process your personal data according to this declaration and the data protection laws. By using this website, you agree that data provided by you will be used for the purposes expressed in this declaration.

This data declaration supplements the general Terms & conditions of emarketing AG, available under https://www.intelliad.com/terms-and-conditions/.

For information on the subject of data protection, as well as for objections or complaints you can contact our data protection officer Patrick Radzewitz (intelliad-support@emarketing.com).

Visiting our website

When you visit our website, your internet browser automatically transfers protocol information to our web server. This includes your browser type and version, date and time of the visit, URL of the referring website and files you open. This data is saved separately from other data you may provide whilst using our services. It is impossible for us to allocate this data to a specific person and it is only used for statistical purposes.

Website services

We use data provided by you in the contact form, such as first name, surname, telephone number or email address in order to communicate with you individually. Please note that data transfer may not be encrypted and confidential information should therefore not be sent in the contact form.

Newsletter registration

 When registering for our newsletter, you must tell us your email address and possibly your name, company and telephone number. We only use and collect this data to send you the newsletter. The newsletter contains information about our company and our products. You can cancel the newsletter subscription at any time.

Downloading resources 

You can request case studies, white papers, speakings and similar products on our website. You may need to provide your name, surname, company, telephone number and email address for this. This data is automatically transferred to Hubspot. When you fill in this form, the selected documents are sent to your email as a PDF, or our team will contact you if you have requested so. You agree to receive information about other documents, white papers and product news from intelliAd at your given contact details. You can revoke this agreement at any time via email at intelliad-support@emarketing.com.

Participating in competitions

If you provide personal data during voluntary participation in a competition organised by intelliAd, this will be used to design and complete the competition. Depending on the competition, this can include your name, email address and, in case of winning, your postal address.

Webinar participation

We regularly organise free webinars using the GoToWebinar software. The registration process requires you to give your name, company, job title, email address, postcode and telephone number. This data is only used internally and will not be given to third parties.

Survey participation

We regularly hold surveys, using the „SurveyMonkey“ software. In some surveys, participants may take part in a prize draw after giving their name, company and email address. This data is only used internally and will not be given to third parties. Any survey results will be anonymised before being published.

When receiving information about new intelliAd features through layers within the intelliAd tool, the following information is collected: intelliAd user ID, allocated customer account, email address, intelliAd user name. This data is only used internally and will not be given to third parties.

 SEA Health Check registration

On the independent website www.seahealthcheck.de, intelliAd, in cooperation with Easymarketing AG, offers you the chance to analyse your AdWords account. Information you provide, such as name, surname, telephone number and email address will only be used to communicate with you individually.

 Use of Google Maps

 This website uses Google Maps API, a map service of Google Inc.(“Google”), to show interactive maps and create route plans. Google Maps is run by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA

When you use Google Maps, information about your use of the website (including your IP address) may be transferred to a Google server in the USA and stored there. Google may transfer the information retrieved through maps to third parties for further processing, as long as this is within the law.

Google will never place your IP address together with other data. However, in individual cases, it may still be technically possible to identify certain users based on the data provided. It is possible that personal data and personality profiles from users of our website could be used by Google for other purposes which we cannot influence. You may deactivate Google Maps, thus preventing data transfer to Google, by deactivating JavaScript in your browser, however, you will then not be able to use the map functions on our website.

You can find Google’s data protection declaration and further conditions for Google Maps here: https://www.google.com/intl/en_en/help/terms_maps.html.

 Customer login

 You can only access your intelliAd customer account after entering your personal access details. The login area is SSL encrypted. Always keep your access information safe and remember to log out.

Linking an Amazon account

intelliAd provides customers the opportunity to optimise their Amazon campaigns and maintain visibility of their campaigns using a variety of diverse reporting. Linking an Amazon account is required for this purpose. The following data is queried from this account and displayed in intelliAd: name, email address. Displaying this data serves to identify the account both for the customer and the support team so that problem can be resolved quicker should they occur. The account linkage can be cancelled at any time and data associated data will be deleted.

Web analysis and advertising

Google Analytics

This website uses Google Analytics, a web analysis service by Google Inc. („Google“). Google Analytics uses so-called „cookies“, text files which are saved on your computer, allowing us to analyse how you use our website, with the aim of evaluating the appeal of our website and how we can improve performance and content. The information created by the cookie about your website usage is usually stored on a Google server in the USA. If an IP anonymisation is active on the website, your IP address will be shortened by Google inside member states of the European Union and others partner states of the European Economic Area. Only in exceptional cases will your full IP address be transferred to a Google server in the USA and then shortened.

Under the authority of the providers of this website, Google will use this information to evaluate your usage of the website, to compile reports about website activity and deliver further services concerning website usage and internet use to the website provider. The IP address submitted to Google Analytics from your browser will not be added to other Google data. You can block the storage of cookies in the settings of your browser, but we advise you that not all functions of the website will be available to you. You can also prevent Google from recording and processing data created by the cookie (including your IP address) concerning your website usage by downloading and installing available browser plug-ins from the link tools.google.com/dlpage/gaoptout. You can find more information about Google Analytics and data protection at https://support.google.com/analytics/answer/6004245?hl=en. Please note that Google Analytics was extended with the code “gat.anonymiyze();) on this website, to guarantee IP masking.

intelliAd

This website uses the “Bid Management” web analysis service of emarketing AG, Landsberger Str.  110, 80339 Munich. For the needs-based design and optimisation of this website, anonymised user data is collected and aggregated. User profiles are also created from this data using pseudonyms. When using intelliAd tracking, cookies are saved locally. The anonymised user data and profiles may be used by the website provider and other intelliAd customers in order to identify user interests without being able to recognise you as a website user. You have the right to object to the anonymised collection of your user data. Please use the intelliAd Opt-Out function for this.

Sizmek (previously Rocket Fuel)

For retargeting, this website uses technology provided by Rocket Fuel Inc, c/o Privacy, 2000 Seaport Blvd, Pacific Shores Center, Redwood City, CA 94063 USA. To do this, anonymised user data is collected which can be used to readdress users via advertising banners. Find out more about user-based online advertising here: http://www.youronlinechoices.com/uk/. You can adjust your settings regarding user-based online advertising through preference management (opt-out): http://www.youronlinechoices.com/uk/your-ad-choices.

Adherence to Google API Services User Data Policy

intelliAd Suite’s use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Cookies

„Cookies“ are small files which enable us to save information regarding you, the user, on your PC or a different device while you use intelliAd products. Cookies help us discover, for example, how often someone uses our services and how many users we have. They also help us make our offers as interesting, comfortable and efficient as possible.

In your browser, you can choose to deactivate cookies entirely, deactivate them for certain websites or be informed whenever a cookie is sent. You can also delete cookies from your hard drive at any time. When using this website, it is possible that cookies from third-party providers are also saved on your PC or a different device you are using. You can prevent this by deactivating the acceptance of cookies through third-party providers in your browser.