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  • Strategic and operative insights into online marketing
  • Expert articles as a reliable knowledge source
  • Customer insights for numerous industries

Concentrated knowledge: with our white papers you will receive deep operative and strategic insight into the most important topics in online marketing. You will become an expert the respective field in just a short space of time. Concrete insights: with our detailed expert articles you will have a reliable knowledge source regarding current topics in the industry. Want to know more about customer behaviour? Then read our customer journey analyses.

Whitepaper & Guides

Expert GuideĀ Customer Journey Tracking

Whitepaper Expert Guide Customer Journey Tracking

Expert Guide Bid Management

Whitepaper Expert Guide Bid Management

Beginner’sĀ Guide Dynamic Attribution

Whitepaper Beginner's Guide Dynamic Attirbution

Beginner’s Guide Beacon

Whitepaper Beginner's Guide Beacons

Beginner’s Guide Programmatic Advertising

Whitepaper Beginner's Guide Programmatic Advertising

Whitepaper Preferred Partner Program

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